Tasked to create awareness of the newest species of Trolli Worms known as, “Sour Bursting Crawlers.” To truly show consumers the gooey burstiness of the new Trolli worms we gave them a thumbs on experience to burst worms through a mobile game. We worked in partnership with W+K during the creation of the brand look & feel driving consistency throughout communication of design elements and tonality.
Associate Creative Director
Associate Creative Director
